DSquared2’s fall/winter campaign features Kendall Jenner and Bella Hadid with some amazingly voluminous hair. Their Dolly Parton-esque looks ooze 60’s glamour and pays homage to cowgirls with volume for days.
Hairstyles of history can provide inspiration and insights into what looks can span the decades. They can tell you why certain looks have remained timeless… including big hair. Dolly Parton rocked the look and continues to, and now Kendall Jenner and Bella Hadid look fabulous in this campaign.
DSquared2 describes the look and campaign video: “Somewhere off a highway in the mid-West, a duo of bad girl honeys check-in to a motel room; their high hair swinging over the collar of their check shirts. They call up their guys for an in-room party.”
At the very least this VA-VA-Volume can be attributed to the great Dolly Parton. Thanks Dolly, for your fantastic big hair!
Lastly, if you are looking for products that inspire serious volume, go here and you won’t be disappointed 😉
In June of 1903 mother of modern physics Marie Curie and her husband Pierre gave a lecture in the Royal Institution of Great Britain. During the lecture on the remarkable new possibilities with radium, Marie spilled the radioactive material in the hall. Five months later the Curies won the Nobel Prize and so began the radium craze. It would be 5 decades later that it was discovered that the table in the lecture hall was still radioactive.
Through the 1920s the wonder of atomic and radiation was seized upon by businessmen who saw new possibilities in beauty. In no time at all radium was being poured into skincare, haircare products and even…horrifyingly high doses for use in achieving permanent hair waves! Long before it was discovered that radiation can kill…hair salons in New York, Los Angeles and London rode the wave of popularity. At one salon in New York City 5 decades later…it was discovered that the former dispensary was still radioactive.
By the time the Great Depression hit, the undercut had already been THE go-to look for young men in Great Britain. Here at home, the undercut became the symbol of young working class men, the builders of railroads…skyscrapers…farmers and factory workers. All things being cyclical again, these amazing images from the Great Depression showcase clean lines, classic barbering and an undercut that’s still on trend.
Dr. Scott’s Electric Hair Brush
Hucksters and Quacks were rampant in the Victorian Era as the pursuit for cure-alls for body and beauty were massive cash cows. None more so than Dr. George A. Scott, an Englishman who utilized the public’s fascination with the recent discovery of the powers of electricity to patent a line of “electric hair brushes”. His thermoplastic electric brush made its debut in America in December 1881 in Harper’s Monthly and was proclaimed to treat an assortment of maladies from baldness to headaches, as well several less obvious conditions including rheumatism and even paralysis. The trick to this boar bristle brush is that it wasn’t actually electric at all, but magnetic…featuring a charged magnetic metal rod that run through the center of the brush. Dr. Scott made a fortune off his complete range of “electric” devices before going bust in the late 1890’s after public affinity to magnetic brushes waned.